What runs
We run each placement as signed: on the date, in the format and at the price in your plan, with the paid-partnership label the platform requires, and live for at least 7 days.
What we record
For every placement we record proof in your workspace:
- the live link to the post;
- when it was published;
- the disclosure it carries.
That record is the evidence the placement ran. Your campaign also shows where it stands and the numbers each post earns, the views and engagement, as they come in. Those numbers come from the platforms, the creators and our own measurement, and can arrive late or be corrected by their source.
What counts as delivered
A placement counts as delivered once it is live as signed, even if the creator or the platform later edits, hides or removes it after the 7 days. If a placement does not run as signed, we either run an equivalent placement or credit its price against this plan or a future one.
We sell placements, not outcomes: we report what each post earns, and we do not promise a number of views, clicks or sales, or that an AI answer will cite you.
The full rules are in the brand terms, sections 8 and 9.